Working with the American Translators Association, we create a social media campaign to help celebrate International Translation Day. In order to increase traffic across four social media networks, Instagram, Facebook, LinkedIn, and Twitter we adapted a series of posts to directly connect with each unique audience. The campaign lasted 5 days and successfully engaged the ATA's members to share more about their professional careers with their personal networks.
Working with the American Translators Association, we create a social media campaign to help celebrate International Translation Day. In order to increase traffic across four social media networks, Instagram, Facebook, LinkedIn, and Twitter we adapted a series of posts to directly connect with each unique audience. The campaign lasted 5 days and successfully engaged the ATA's members to share more about their professional careers with their personal networks.