Tellus BioVentures is a biotechnology investment fund focused on early-stage innovation and company formation. Their founder approached us to create a brand that is connected to nature while still staying close to the scientific side of biotechnology. The logo features the coming together of two leaves that symbolize the connection Tellus has to the companies it invests in, as well as Tellus's connection to the environment. The overall branding incorporates both industry photography along with photography from nature and an analogous color palette also inspired by landscapes.
Tellus BioVentures is a biotechnology investment fund focused on early-stage innovation and company formation. Their founder approached us to create a brand that is connected to nature while still staying close to the scientific side of biotechnology. The logo features the coming together of two leaves that symbolize the connection Tellus has to the companies it invests in, as well as Tellus's connection to the environment. The overall branding incorporates both industry photography along with photography from nature and an analogous color palette also inspired by landscapes.