INTUIT
Designer: Mary Zuppo
2020 Gold Award Winner
Graphis New Talent
Branding, Exhibition
Excerpt from Case Study:
​​​​​​​Intuit is an exploration of the senses, specifically the sixth sense, intuition, and it's relation to the phenomena known specifically as "Women's Intuition". With this project, the artist aims to interact with the intuition of others by guiding them through the stories of women and their experiences with their intuition. By involving people in the experiences of these women, the user not only gains connection to their stories, but by becoming a part of the narrative, actively interacts with their own intuition. When the user is actively engaging with their own intuition, they are forced to realize two things: that intuition exists and that it is a sense essential to living.
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